Global Digital Marketing Analyst
Company Name:
NetJets Inc.
The Global Digital Marketing Analyst is responsible for prioritizing, managing and executing digital marketing projects that generate leads, brand awareness and increase engagement. The Global Digital Marketing Analyst is also responsible for the implementation of the digital content marketing strategy across NetJets' platforms including Websites, Mobile Applications, Search Engine Optimization (SEO), and Social Media. Travel will be required approximately 10-15% of the time and will include some international travel.
25%: Responsible for the management and execution of digital projects which include, but are not limited to: website improvements, website platform consolidation, mobile application development and In-Flight Entertainment systems. Responsible for working with internal and external partners to prioritize tasks and ensure digital marketing projects are on time and on budget.
25%: Responsible for the execution of the digital content strategy. Oversees the creation of content, updating websites, mobile platforms and Owner Portal contents accordingly and utilizing the Content Management System. Content includes multimedia features and campaign landing pages. Is point of contact for the agency when creating and deploying content. Responsible for the maintenance, submission and execution of the digital content calendar.
15%: Manages website optimization enhancement projects in collaboration with NetJets digital agency to improve the current user experience, which ultimately leads to acquisition of new business.
15%: Monitors digital trends and conducts competitive analysis to benchmark NetJets. Makes recommendations on how to apply against NetJets' business needs.
10%: Tracks Digital KPI's to measure the uplift in performance and quantify the benefits of the .com platform, digital advertising campaigns, Pay per Click, and Search Engine Optimization (SEO).
10%: Responsible for the daily management of the Search Engine Optimization (SEO) and Social Media campaigns to improve NetJets' web presence and awareness.
Bachelor's Degree
Course of Study/Major: Business, Marketing
Type of Credentials/Licenses: BS/BA
Related Work
Experience: 4-6 years
-3 year minimum experience in digital/e-commerce
-2 years minimum experience using SEM and Search Engine Optimization management
-2 years minimum experience working with Content Management System
-Prior experience with Social media/community management
-Ability to collaborate with several internal departments
-Possesses sound technical project management skills
-Exceptional planning and organizational skills
-Excellent communication and influencing skills
-Results-driven, always striving to find ways to improve performance with a good eye for detail
-Ability to work under pressure and meet deadlines
-A proven track record of delivering results
-Natural flair for beautiful design and/or writing skills would be a real asset
Preferable attributes:
-Experience with website or mobile application builds
-International marketing experience; systems and processes
-Experience with luxury brands
Estimated Salary: $20 to $28 per hour based on qualifications.
NetJets Inc.
The Global Digital Marketing Analyst is responsible for prioritizing, managing and executing digital marketing projects that generate leads, brand awareness and increase engagement. The Global Digital Marketing Analyst is also responsible for the implementation of the digital content marketing strategy across NetJets' platforms including Websites, Mobile Applications, Search Engine Optimization (SEO), and Social Media. Travel will be required approximately 10-15% of the time and will include some international travel.
25%: Responsible for the management and execution of digital projects which include, but are not limited to: website improvements, website platform consolidation, mobile application development and In-Flight Entertainment systems. Responsible for working with internal and external partners to prioritize tasks and ensure digital marketing projects are on time and on budget.
25%: Responsible for the execution of the digital content strategy. Oversees the creation of content, updating websites, mobile platforms and Owner Portal contents accordingly and utilizing the Content Management System. Content includes multimedia features and campaign landing pages. Is point of contact for the agency when creating and deploying content. Responsible for the maintenance, submission and execution of the digital content calendar.
15%: Manages website optimization enhancement projects in collaboration with NetJets digital agency to improve the current user experience, which ultimately leads to acquisition of new business.
15%: Monitors digital trends and conducts competitive analysis to benchmark NetJets. Makes recommendations on how to apply against NetJets' business needs.
10%: Tracks Digital KPI's to measure the uplift in performance and quantify the benefits of the .com platform, digital advertising campaigns, Pay per Click, and Search Engine Optimization (SEO).
10%: Responsible for the daily management of the Search Engine Optimization (SEO) and Social Media campaigns to improve NetJets' web presence and awareness.
Bachelor's Degree
Course of Study/Major: Business, Marketing
Type of Credentials/Licenses: BS/BA
Related Work
Experience: 4-6 years
-3 year minimum experience in digital/e-commerce
-2 years minimum experience using SEM and Search Engine Optimization management
-2 years minimum experience working with Content Management System
-Prior experience with Social media/community management
-Ability to collaborate with several internal departments
-Possesses sound technical project management skills
-Exceptional planning and organizational skills
-Excellent communication and influencing skills
-Results-driven, always striving to find ways to improve performance with a good eye for detail
-Ability to work under pressure and meet deadlines
-A proven track record of delivering results
-Natural flair for beautiful design and/or writing skills would be a real asset
Preferable attributes:
-Experience with website or mobile application builds
-International marketing experience; systems and processes
-Experience with luxury brands
Estimated Salary: $20 to $28 per hour based on qualifications.
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